Essential Reads
Here are some articles on Marketing and Tech Trends I would like to share with you on the following topics:
#AI #Electricity #EV #Datacentres #Climate #CO2
7 Data-Based & Artificial Intelligence Projects To Help Fight Climate Change / Earth.org
A curated list of AI projects revolutionising fields like healthcare, energy, and conservation, demonstrating AI’s potential to solve global challenges
24 fois plus de CO2 lors de la fabrication d’un ordinateur que lors de son utilisation / GreenIT
Manufacturing a computer emits 24 times more CO2 than its use, highlighting the critical environmental impact of electronics production over their lifespan.
AI data centers could use more electricity than the Netherlands by 2027 / DataCenterDynamics
AI data centers may consume more electricity than the Netherlands by 2027, stressing the energy demand and environmental concerns surrounding AI growth.
By 2030 EVs represent more than 60% of vehicles sold globally / IEA
By 2030, EVs will account for over 60% of vehicle sales globally, necessitating a rapid expansion of charging infrastructure to meet demand.
Can AI Truly Be Green? / Green Software Foundation
By 2030, EVs will account for over 60% of vehicle sales globally, necessitating a rapid expansion of charging infrastructure to meet demand.
Dérèglement climatique : l’impact environnemental vertigineux de l’IA / Le Parisien
AI’s rapid development poses significant environmental challenges, including a massive carbon footprint and rising energy consumption.
Shaping the Future of Consumption: The Impact of AI-Generated Content on Consumer Behavior and Preferences / LinkedIn
AI-generated content is transforming consumption patterns, raising questions about its influence on human creativity and media consumption trends.
Data center emissions probably 662% higher than big tech claims. Can it keep up the ruse? / The Guardian
The rise of data centres, essential to tech growth, contributes heavily to greenhouse gas emissions, urging greener solutions in the tech industry.
Why the electric vehicle boom could put a major strain on the U.S. power grid /
CNBC
The rise of data centres, essential to tech growth, contributes heavily to greenhouse gas emissions, urging greener solutions in the tech industry.
Training a single AI model can emit as much carbon as five cars in their lifetimes / MIT Technology Review
Training large AI models can generate carbon emissions equivalent to the lifetime emissions of five cars, spotlighting AI’s environmental toll.
Triple renewables target within reach after energy surge / World Economic Forum
A discussion on how renewable energy capacity must increase to support the global energy transition while reducing reliance on fossil fuels.
The Green Dilemma: Can AI Fulfil Its Potential Without Harming the Environment? / Earth.org
Examines AI’s potential to solve global challenges, balanced with its environmental impact and the need for sustainable AI development.
Data center : poussée de fièvre sur les demandes de raccordement au réseau électrique / Les Echos
Data centres face a surge in power connection requests, stressing the need for sustainable energy sources to manage increasing demand.
POWER OF AI: Wild predictions of power demand from AI put industry on edge / S&P Global
AI’s power demand is raising industry concerns, with predictions of exponential energy consumption growth, posing a challenge for energy sectors.
On a testé le calculateur d’empreinte carbone de Jean-Marc Jancovici / Révolution Énergétique
A review of Jean-Marc Jancovici’s carbon footprint calculator, highlighting its usefulness in understanding personal and corporate CO2 impacts.
Impact of ai on content consumption trends / FasterCapital
AI is reshaping content consumption, altering user preferences, content delivery, and how media is created and personalized.
How much electricity does AI consume? / Consultor
The rise of generative AI models is dramatically increasing energy consumption, with concerns about the sustainability of this growth.
IA : 20 % des revenus monde du BCG en 2024, déjà 25 % en France ? / Consultor
L’IA générative devrait contribuer à hauteur de 20 % au chiffre d’affaires mondial du BCG en 2024, ce qui témoigne de l’impact économique croissant des technologies de l’IA.
Using the term ‘artificial intelligence’ in product descriptions reduces purchase intentions / Washington State University
Using ‘AI’ in product descriptions lowers consumer interest, reflecting trust issues or scepticism towards the technology.
What Is E-Waste Recycling and How Is it Done? / Earth.org
E-waste recycling extracts valuable materials from discarded electronics, reducing environmental harm and resource scarcity. However, challenges like toxic materials, complex recycling processes, and limited scalability hinder its widespread adoption.
Why AI-mediated energy storage is essential for EV charging infrastructure growth / Smart Energy International
AI-mediated energy storage is crucial for the growth of EV charging infrastructure as it optimizes load management, reduces grid strain, and enhances efficiency in charging stations​.
L‘IA “accélère la crise climatique”, alerte l’experte Sasha Luccioni / RTBF
Sasha Luccioni, la responsable de la stratégie climatique de Hugging Face, alerte sur l’empreinte carbone des l’IA et des cryptos, qui représentait déjà 2 % de la production mondiale d’électricité en 2022.
Sur LinkedIn, plus de la moitié des publications sont désormais dues à une IA / korii
Une start-up canadienne a étudié des milliers de contenus postés sur le réseau social professionnel afin d’en avoir le cÅ“ur net.